strategia vendite marketplace monocanale

A strategy involving 3 marketplaces: The cases of Ariston and Reckitt.

Fabio Marraffa

A strategy involving 3 marketplaces yields 156% higher sales compared to single-channel commerce.

Digital evolution, which accelerated markedly on account of the recent pandemic, has revolutionized the buying experience, turning it into a process that is more sophisticated and complex but also more appealing.

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