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Toys Marketplaces

Today the online toy market is growing fast.

In the digital age, the needs and behaviors of children and parents in the toy sector are changing: over 1 in 3 parents look for information on toys to buy on the internet or social networks and 60% buy directly from smartphones.

In this webinar we analyzed the main marketplaces that toy companies rely on to maximize online sales and we heard the points of view of well-known brands in the sector.